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The Fitting Room Goes Digital

The Wall Street Journal ↗

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Video screens in lieu of mirrors. Giant touchscreens and text messages to keep customers engaged. Retailers like Neiman Marcus and Rebecca Minkoff are adding technology to fitting rooms in response to online shopping. Niki Blasina reports. Photo: AP. Don’t miss a WSJ video, subscribe here: http://bit.ly/14Q81Xy More from the Wall Street Journal: Visit WSJ.com: http://www.wsj.com Visit the WSJ Video Center: https://wsj.com/video On Facebook: https://www.facebook.com/pg/wsj/videos/ On Twitter: https://twitter.com/WSJ On Snapchat: https://on.wsj.com/2ratjSM

Published 2015-05-11 · Watch on YouTube ↗
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