IHG CEO: Data Analytics, Consumer Knowledge Key

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InterContinental Hotels Group CEO, Richard Solomons, says understanding customers through "big data" is a core part of its business. He tells WSJ at The World Economic Forum in Davos, Switzerland, roughly 25% of IHG's booking, is done online. Photo: Getty Images Don’t miss a WSJ video, subscribe here: http://bit.ly/14Q81Xy More from the Wall Street Journal: Visit WSJ.com: http://www.wsj.com Visit the WSJ Video Center: https://wsj.com/video On Facebook: https://www.facebook.com/pg/wsj/videos/ On Twitter: https://twitter.com/WSJ On Snapchat: https://on.wsj.com/2ratjSM

Published 2014-01-23 · Watch on YouTube ↗
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