Engage with push notifications - App growth

From the creator

For many apps, chances are that a user won’t return after their first session. Therefore, the first few days are your big chance to drive engagement. So, not sending push notifications highlighting the app’s value in those first days has a huge opportunity cost. Chapters: 00:00 Why do push notifications matter 01:05: Give people control 01:35: Be relevant 02:02: Filter the firehose 02:31: Win back people who opted out 02:51: Let data lead the discussion 03:42: Conclusion Learn more about App growth → https://goo.gle/AppGrowth Subscribe to Android Developers → https://goo.gle/AndroidDevs #PushNotifications #AppGrowth #GooglePlay #AppRetention #AppEngagement

Published 2022-12-21 · Watch on YouTube ↗
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