02:26Big Think Interview with Dan Ariely | Big Think
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Big Think Interview with Dan Ariely New videos DAILY: https://bigth.ink/youtube Join Big Think Edge for exclusive videos: https://bigth.ink/Edge ---------------------------------------------------------------------------------- A conversation with the author of “Predictably Irrational” and professor of behavioral economics at Duke. ---------------------------------------------------------------------------------- Dan Ariely: Dan Ariely is the James B Duke Professor of Psychology and Behavioral Economics at Duke University. He is the founder of The Center for Advanced Hindsight and co-founder of BEworks, which helps business leaders apply scientific thinking to their marketing and operational challenges. His books include Predictably Irrational and The Upside of Irrationality, both of which became New York Times best-sellers. as well as The Honest Truth about Dishonesty and his latest, Irrationally Yours. Ariely publishes widely in the leading scholarly journals in economics, psychology, and business. His work has been featured in a variety of media including The New York Times, Wall Street Journal, Washington Post, Boston Globe, Business 2.0, Scientific American, Science and CNN. ---------------------------------------------------------------------------------- TRANSCRIPT: Topic: Defining behavioral economics DAN ARIELY: Behavioral economists are interested in the same topics that economists are interested in: why people buy, how we make decisions, what are the right m
Published 2012-04-24 · Watch on YouTube ↗
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