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A Comic Book About Business Finance

VOA Learning English ↗

From the creator

This is the VOA Special English Economics Report, from http://voaspecialenglish.com | http://facebook.com/voalearningenglish You probably have heard of comic book heroes like Superman, Batman and Spiderman. But what about Tom the motorcycle shop owner, Joe Knight and Karen Berman? Tom, Joe and Karen all appear in a comic book called "Financial Intelligence." But Mr. Knight and Ms. Berman are real people. In two thousand six, they wrote a book called "Financial Intelligence: A Manager's Guide to Knowing What the Numbers Really Mean." It was written for people who need to learn quickly about accounting. The book explains, in simple ways, often-complex methods of keeping financial information. It became a best-seller. In June, publisher SmarterComics released a comic book that provides the same information in easy-to-understand, picture form. The new book is a combination of a textbook and a graphic novel. It tells the story of Tom, a mechanic who must quickly learn how to direct the motorcycle repair shop his father founded. Tom has no experience with finance, and is struggling with the business. Joe Knight and Karen Berman help him. Artist Dave Wachter made illustrations for the comic book.Franco Arda is the founder and head of SmarterComics. He formerly worked as an investment banker. He started the company almost three years ago with his own money. He wanted to create educational comic books that increase understanding. Franco Arda notes that many people grew up with com

Published 2012-07-02 · Watch on YouTube ↗
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